The Creme Shop x Hello Kitty
Advertisement Campaign
Overview
In the conception of this campaign, I researched their products and was able to better understand their consumers. Their consumers are looking for a witty and fun brand with a good amount of banter and a great tagline. The tagline for this campaign is “STACKED with flavor” to tie back to the fun macaron packaging design and to represent the powerful flavor of their lip balms.
Solution
Once I came up with the tagline “STACKED with flavor” I was able to source imagery relevant and edit them in photoshop to then be brought into Adobe Creative Cloud Express where I worked a bit of my magic. The animations read through the text on the screen like an led billboard to further bring interest to the brand and this super cute product.
Flat Files
Raspberry Lip Balm IG Post
Sprinkles Lip Balm IG Post
Cinnamon Roll Lip Balm IG Post
Animated Instagram Stories
